Over the years, many different traits have tried to define human beings, and yet none have a done a better job than that tendency of ours to grow on a consistent basis. We say this because the stated tendency has got the world to hit upon some huge milestones, with technology appearing as a major member of the group. The reason why technology enjoys such an esteemed stature among people is, by and large, predicated upon its skill-set, which ushered us towards a reality that nobody could have ever imagined otherwise. Nevertheless, if we look up close for a second, it will become clear how the whole runner was also very much inspired from the way we applied those skills across a real world environment. The latter component was, in fact, what gave the creation a spectrum-wide presence, and consequentially, kickstarted a tech revolution. Of course, this revolution then went on to scale up the human experience through some outright unique avenues, but even after achieving such a monumental feat, technology will somehow continue to produce the goods. The same has grown increasingly evident over the recent past, and assuming one new fintech-themed development shakes out just like we envision, it will only make that trend bigger and better moving forward.

Intuit, the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp, has officially announced the decision to expand its proprietary platform and introduce a dedicated Generative AI operating system (GenOS) with custom-trained financial large language models (LLMs). According to certain reports, these models are likely to cover a range of disciplines, including tax solutions, accounting, marketing, cash flow, and personal finance challenges. But what all the new AI system has to offer on a more granular level? Well, for starters, it will deliver at your disposal a functionality named GenStudio, which should provide a development environment that empowers Intuit’s developers to hammer out and refine generative AI procedures for end users. Next up, we have GenRuntime. This one is responsible for choosing the right large language model in real time, while simultaneously tapping into all the right data access points to ensure the system is generating relevant responses.

“Our vision is to become the financial assistant in our customers’ pockets that fuels their livelihoods and, in turn, creates a thriving economy,” said Sasan Goodarzi, president and CEO of Intuit. “The depth of our customer data, along with our proprietary GenOS platform, create a competitive advantage for Intuit. We are proud to be launching powerful financial LLMs, and are strategically partnering with world-class players in GenAI to unlock new opportunities to serve our customers, becoming an AI platform leader in fintech.”

Hold on, we aren’t really done here. The development further brings into the picture a specialized GenUX, which is, at its heart, a library of user-interface components and consistent user flows equipped enough to create attractive and transparent experiences for users. We referred to how the system will cover a myriad of financial segments, but what we did not cover was that the stated models will also have the means to serve actionable insights, as well as facilitate calls for action like contacting a human expert, if required.

Founded way back in 1983, Intuit has risen up the ranks by helping the underserved small businesses and consumers seamlessly access the latest brand of financial technology. The company’s excellence in what it does can be notably inferred from the fact that it has racked up more than 400,000 customer and financial attributes per small business, To give you further gist of Intuit’s current stature, the company is putting-together a sizeable 730 million AI-driven customer interactions per year, and it is providing them all to more than 100 million consumers and small business customers.