Sharpening Up the Edges of Your Modern-day Payment Experience

There might be a whole lot that human beings can do well, but at the same time, there is little we do better than growing on a consistent basis. This progressive tendency, on our part, has got us to hit upon some huge milestones, with technology appearing as a major member of the stated group. The reason why technology enjoys such an esteemed stature among people is, by and large, predicated upon its skill-set, which guided us towards a reality that nobody could have ever imagined otherwise. Nevertheless, if we look up close for a second, it will become clear how the whole runner was also very much inspired from the way we applied those skills across a real world environment. The latter component was, in fact, what gave the creation a spectrum-wide presence, and consequentially, kickstarted a tech revolution. Of course, this revolution then went on to scale up the human experience through every conceivable direction, but even after achieving such a monumental feat, technology will somehow continue to deliver the goods. The same has grown more and more evident in recent times, and assuming a new partnership pans out just the way we envision, it will only put that trend on a much higher pedestal moving forward.

Shift4, the leader in integrated payments and commerce technology, has officially announced its decision to integrate with Mashgin, the world’s fastest self-checkout system, to help retailers in realizing a quicker brand of payment processing. On a more granular level, this means retailers, stadiums, and other businesses that are using Shift4’s technology right now will be able to leverage Mashgin’s AI and computer vision prowess for drastically reducing checkout lines so to speed up individual transactions. But what made Mashgin an ideal partner here? Well, equipped with multiple cameras, Mashgin’s kiosks can identify food and goods with 99.9% accuracy and ring them up simultaneously. Such an approach eliminates any need for you to find and scan barcodes, as all a customer has to do is place their items on the company’s kiosk tray and item costs are instantly calculated. Another detail worth a mention here is how transactions conducted through these kiosks are known to be 400% faster than a typical cashier. Hold on, there is more. The stated self-checkout systems have also triggered a sizeable 96% increase in customer throughput. At present, Mashgin’s kiosks are deployed across more than 2,300 locations, including convenience stores; major league sports stadiums, airports, corporate cafeterias, ski resorts, and various other entertainment venues.

“The integration of Mashgin’s computer vision technology with Shift4’s end-to-end payment processing solution makes the deployment of Mashgin’s Touchless Checkout System an even more convenient option for the many companies already using Shift4 to process payments,” said Jack Hogan, Vice President of Strategic Partnerships at Mashgin.

Talk about Shift4, it is a giant in itself when it comes to the payment processing business, with the company’s end-to-end payment ecosystem currently active in more than 200,000 merchant locations worldwide. Shift4’s proprietary solution offers you a fully integrated experience through a set of services that cover aspects like point-to-point encrypted EMV devices, secure payment platform, POS/PMS software integrations, mobile and contactless technology, and more. However, given the new partnership, Shift4 will soon hope to deliver an even better value proposition to all its customers.

“We’re thrilled to partner with Mashgin to deliver a better payment solution for users of their innovative technology,” said Anthony Perez, SVP of New Verticals at Shift4. “Together, we can transform the checkout experience at sports and entertainment venues as well as other retail locations.”