The human arsenal is surely expansive beyond all known limits, but it has still never possessed anything more valuable than that tendency of growing on a consistent basis. We say this because the stated tendency has got us to hit upon some huge milestones, with technology appearing as a major member of the group. The reason why technology enjoys such an esteemed stature among people is, by and large, based on its skill-set, which ushered us towards a reality that we couldn’t have imagined otherwise. Nevertheless, if we look up close for a second, it will become clear how the whole runner was also very much inspired from the way we applied those skills across a real world environment. The latter component was, in fact, what gave the creation a spectrum-wide presence, and consequentially, kickstarted a tech revolution. Of course, this revolution then went on to scale up the human experience from every conceivable direction, but even after achieving such a monumental feat, technology will somehow continue to deliver the goods. The same has grown to become a lot more evident in recent times, and assuming a newly-formed partnership works out like we envision, it will make that trend bigger and better moving forward.

InvestCloud, the global leader in digital transformation for the financial industry, has officially teamed up with 55ip to leverage the latter’s tax-smart investment platform and create a better experience around the stated niche. According to certain reports, the partnership will facilitate the integration of 55ip’s platform into InvestCloud Financial Supermarket™. This, in turn, should increase the products, strategies, and tax optimization options available to advisors using the marketplace, therefore making discovery and client portfolio expansion easier than ever before. But what drove InvestCloud to make 55ip’s technology the ultimate vehicle here? Well, you see, the stated solution has become well-known for using intelligent automation to elevate portfolios through automated tax-smart transitions, management and withdrawals. Hence, by letting InvestCloud have complete access of it, the collaboration will allow more than 400 wealth management firms with over 25 million accounts to maximize tax efficiency for their clients across different financial disciplines.

“Automating tax-smart management is vital to delivering personalized portfolios at scale that deliver more value to clients. Partnering with InvestCloud means more advisors will have access to the tax-efficient tools they need to help clients reach their financial goals. A fundamental part of our strategy is integrating with premier platforms serving advisors. Our partnership with InvestCloud is a major step on our path to become the industry standard for tax-smart management,” said Paul Gamble, CEO of 55ip.

InvestCloud, on its part, has made some huge steps when it comes to creating digital platforms that enable the development of cutting-edge financial solutions, pre-integrated into the cloud. Beyond the outright technological prowess, the company has also been able to deliver on-demand client experiences, along with intuitive operations solutions. The ripple-effects of such wide-ranging abilities appear in InvestCloud’s substantial product line-up, which covers categories like Communication (client portals, advisor portals, mobility and more), Planning (goal-based, cashflow, digital advice, proposals and more), Shopping & Selling (digital marketplace for financial products) and the App Library (IBOR, ABOR, performance and more). At present, InvestCloud boasts over 20 global offices, and as for its clientele, it is formed by some of the world’s biggest banks, wealth managers, asset managers, and asset services companies.

“Now more than ever, tax-efficient investing is front of mind for advisors as they try to squeeze out every marginal gain amid more volatile markets. There is no better time to enhance tax strategies to align with a client’s long-term goals,” said Cheryl Nash, CEO of InvestCloud’s Financial Supermarket™. “Integrating 55ip’s powerful technology is an exciting step on our journey to simplifying product selection by digitizing the way advisors optimize for tax when constructing and managing client portfolios.”