Human beings tend to have plenty in their bag at all times, and yet they never have anything more significant than that tendency of ours to improve at a consistent pace. We can claim this because the stated tendency has already got the world to hit upon some huge milestones, with technology appearing as a major member of the group. The reason why technology enjoys such an esteemed stature among people is, by and large, predicated upon its skill-set, which ushered us towards a reality that nobody could have ever imagined otherwise. Nevertheless, if we look up close for a second, it will become clear how the whole runner was also very much inspired from the way we applied those skills across a real world environment. The latter component was, in fact, what gave the creation a spectrum-wide presence, and consequentially, kickstarted a tech revolution. Of course, this revolution then went on to scale up the human experience through some outright unique avenues, but even after achieving such a monumental feat, technology will somehow continue to produce the right goods. The same has grown increasingly evident over the recent past, and assuming one new fintech-themed development shakes out just like we envision, it will only make that trend bigger and better moving forward.
Tezro, a leading fintech company, has officially confirmed the launch of a new platform, which is designed to integrate payments, banking, and shopping services offered across popular messaging apps. According to certain reports, the stated platform leverages new-age technologies, such as chatbots, APIs, and digital escrow to deliver on its promised value proposition. But what sort of a setup do we have on an actionable level here? Well, for starters, we have the prospect of chat payments where users can send and receive money or pay for goods and services directly from within messaging apps like Telegram, Viber, WeChat and WhatsApp etc. Interestingly, the transactions in question can be done using both traditional government-issued currencies and cryptocurrencies. Next up, we move on to the solution’s escrow system, which is in place to make sure that your transactions are safe, and it does the job by holding funds until all parties have duly verified the details. Such functionality can go a long way when it comes to handing users greater control over their monetary transactions. Like an ancillary feature, Tezro also allows you to seamlessly create virtual gift cards, fund them, and send them to friends and family through any included messaging apps itself. Once sent, these gift cards can then be used to avail the platform’s shopping and payment facilities. In reference to its shopping services, the solution also brings to fore a Live Stream Shopping aspect. This aspect, using a dedicated API, lets merchants and sellers set up virtual shops to sell goods and services across social networks and messaging apps. As a result, customers can browse through gazillion different products, interact with their sellers, and make the desired purchase without ever leaving the chat. However, that’s not the only unorthodox way goods are sold on Tezro, considering it also has on the table an option of auctioning for high-value goods. This is facilitated through cryptocurrency, with all funds transferred directly between users at no intermediary fees.
“Tezro is building a new financial ecosystem that brings payments, banking, and shopping into messaging apps. Our goal is to make payments and transactions as easy as sending a message,” said Grygoriy Sytenko, COO of Tezro.
The significance of such a platform becomes clear after you take into account that traditional banking and payments apps often involve tedious setup, login credentials, and switching between various apps, and interfaces. Given the inefficient nature of these apps, people are leaning more and more towards solutions somewhat similar to Tezro, and the same is validated by a CB Insights report, which revealed how investment in fintech startups reached $32.1 billion in the first half of 2021, already surpassing the total for all of 2020.
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